Who We Are
We’re building something that matters—an AI-powered study revolution that’s changing how high school and college students prepare for exams. Forget boring PDFs and outdated test prep methods. We’re here to craft immersive, personalized learning experiences that make students actually want to study. And we need someone just as bold to bring the right students into our world.
This isn’t a slow-moving corporate gig. This is a high-velocity, high-autonomy, high-impact role in a company where ideas turn into action, fast. If you’re obsessed with growth marketing, thrive on experimentation, and get a dopamine rush from seeing real-time growth, read on.
Who You Are
You’re not just a marketer. You’re a growth magician, a traffic architect, a cultural pulse-reader. You understand what makes Gen Z tick, scroll, and click. You see trends before they go viral. You craft strategies that turn casual scrollers into obsessed users.
If growth hacking is your love language and you’ve ever woken up in the middle of the night with an idea for a killer campaign—you belong here.
What You’ll Own
- Lead the Growth Machine – Architect, launch, and optimize multi-channel strategies to drive high-intent traffic to our platform and app. Starting with organic/WoM and SEO, then layering on SEM, Paid, influencer-driven—whatever drives traffic at CACs we can justify.
- Content with a Hook – Create and oversee scroll-stopping, thumb-stopping, brain-sticking content that makes students say, "Wait—this is actually useful!"
- SEO Wizardry – Dominate organic search. Optimize everything from search terms to landing pages to onboarding flows. Identify the keywords students are Googling at 2 AM when they realize they should’ve started studying sooner.
- Master of Paid Media – Own and optimize paid campaigns across Google, TikTok, Instagram, YouTube, and anywhere else students hang out. You live for CTRs, CAC, and LTV.
- Social Media Strategy – Grow our presence. Build a community. Make us unignorable. Whether it's a viral TikTok series, a meme strategy, or an unexpected collaboration, you see opportunities others don’t
- Data-Driven Growth Hacking – Run experiments. A/B test everything. Pivot fast. If an idea doesn’t work, you don’t dwell—you tweak, relaunch, and scale what sticks.
- Influencer & Partnership Mastermind – Tap into creators, educators, and micro-influencers who can authentically evangelize our platform to students.
What You Bring
- 6+ years in growth marketing (SaaS, D2C, or EdTech experience is a major plus)
- A scrappy, founder-like mentality – You thrive in fast-moving environments and find ways to make things happen without endless resources.
- Gen Z Fluency – You understand what resonates with students and how to capture their attention (without sounding like a boomer).
- Sharp analytical instincts – You live in dashboards and love uncovering insights that unlock new growth levers, with a keen eye toward optimizing CACs.
- Exceptional storytelling & copywriting – Your words hook, persuade, and convert.
- Not afraid to take risks – You embrace bold ideas and calculated experiments.
Bonus Points If...
- You’ve cracked the code on influencer-driven marketing
- You’ve built viral campaigns from scratch
- You’re obsessed with AI, education, or tech
- You love community-driven growth strategies
What's in it for you?
- The freedom to own your lane – No micromanaging, just big opportunities.
- A chance to build something that actually helps people – Your work directly impacts how students learn and succeed.
- Competitive salary + performance incentives – If you win, we win.
- Work from anywhere – As long as you get sh*t done, we don’t care where you are.
- A fast-moving team that loves bold ideas – No bureaucracy, no unnecessary meetings—just smart people building cool things.
Ready to build something BIG?
We don’t do generic cover letters. If this role excites you, tell us why and share an example of a campaign, experiment, or idea you executed that drove viral growth and that you’re insanely proud of.
